By Bettina Pfiffner March 12, 2026
uplift for the Kulturgesellschaft Lenzburg Rebranding for the Kulturgesellschaft Lenzburg: A New Identity with Impact We had the pleasure of developing a comprehensive redesign and strategic realignment for the Kulturgesellschaft Lenzburg new aufwind. The foundation for this work was the funding and development concept created by the board, which clearly defined the institution’s positioning within the cultural landscape. A New Brand Identity – From Concept to Design Based on the strategic direction, we developed: a new name fresh design concept completely new logo with a modern visual mark harmonious colour palette and contemporary visual language The result is a brand identity that conveys openness, cultural diversity and a strong orientation towards the future. A Holistic Presence – Online and Offline The new corporate design was implemented across multiple touchpoints: flyers and graphic materials the Bücher-Kultkabine as an eye-catching physical brand installation a fully redesigned website At the heart of the new website lies an automated registration process that significantly simplifies workflows for both visitors and the board. With the new branding, the Kulturgesellschaft Lenzburg now presents itself more clearly, more modern and more consistently—visually, communicatively and digitally. We are delighted to have accompanied this project from the very first idea to the final launch, and we thank the Kulturgesellschaft Lenzburg for trusting us as their communications and design partner. aufwind-lenzburg.ch
Sugar with a Twist – Creative Scribble Ad for Zuckermühle Rupperswil
By Bettina Pfiffner September 15, 2025
sugar advertisement Zuckermühle Rupperswil creative ad design scribble illustration energy source sugar in daily life playful advertising hand-drawn ad storytelling in design Swiss sugar company Discover how sugar powers everyday life in a playful, hand-drawn advertisement for Zuckermühle Rupperswil. Concept, design,
Stationery
By Bettina Pfiffner May 8, 2025
Creation of a new logo and adaptation across all stationery
Poster at a bus stop
By Bettina Pfiffner May 8, 2025
Concept, layout, and design for event communication
Website Meier Immo
By Bettina Pfiffner May 8, 2025
Create a website
Blood drops with faces
By Bettina Pfiffner May 8, 2025
For the Aargau-Solothurn Blood Donation Service, we created custom icons and developed social media campaigns.
Cooking Studio
By Bettina Pfiffner May 8, 2025
Rent Our Cooking Studio as an Event Location
Event Poster
By Bettina Pfiffner May 8, 2025
We were responsible for the communication of the Coop Family Hike
Night Festival with Lights
By Bettina Pfiffner May 8, 2025
We organized a sustainable market and handled the communication for the festival
GAIS Center from a Bird's-Eye View
By Bettina Pfiffner May 8, 2025
Set up and manage a social media channel. Provide content. Generate ideas.
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